Aiksphere

Aiksphere Technologies is a software company providing
integrated transportation management solutions to trucking
companies for hassle-free management.

Aiksphere Technologies is a software company providing integrated transportation management solutions to trucking companies for hassle-free management.

Aiksphere

Aiksphere Technologies is a software company providing integrated transportation management solutions to trucking companies for hassle-free management.

Challenge
As a technology company having your presence across social channels is vital for capturing attention of potential clients.
The company has been in the trucking business for over a decade and has designed solutions that exceeded their contemporaries in offering integrated services. The pain point of the company was their lack of presence on social channels and ability to highlight the wide range of their services.

The brand also wanted to position themselves as a paperless, eco-friendly company with a vision to educate trucking companies to adapt and thrive on latest TMS technology.
Solution
Aiksphere’s brand needed a refreshment with a focus on creating assets that positioned the company as a software firm.
We developed a strategy that focused on making the brand appealing to trucking companies, company directors interested in innovation within the trucking sector and dispatch managers who are tech-driven. We aimed at making the vison of the company as a prime messaging point to attract millennials who care about the environment.

The visual redesign focused on adding illustrations and infographics to make the content easy to digest and appealing. The Instagram grid was designed to be aesthetic including carousels, gifs, comics-styled conversations, testimonials, etc. We were able to reach the target demographic through precise post planning and messaging. We were further able to set the brand to reflect as a thought leader in the TMS space.

“We were looking to expand our social media presence. Kloman was a perfect agency that could write niche tech content and visualize concepts that made our TMS product impactful.”

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